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Local Online Advertising, Search Marketing, SEO

Dave Eddy Local SEO & Online Advertising


I Like to Help Companies Win New Customers & Grow Their Local Market Share Online.


Welcome to my blog. The main points of discussion & education here are local SEO, google adwords search marketing, local online advertising strategies & digital marketing in general. I hope you find the content useful!

PURPOSE: If reading the educational content within this site can help empower you to generate at least a few new local customers from local SEO, Google advertising, or any other digital means, then I’ll be over the moon.

RETURNING VISITORS: If you have learned something from my online advertising & SEO blog that has helped you generate new customers, I’d love to hear about it – Get in touch and let me know the details!

USEFUL CONTENT: Check out the local online marketing & SEO blog page here – You will find a growing collection of thoughts, tips, latest news & real case studies from myself and other knowledgeable folk on local online marketing in Newcastle & around Australia.

Thanks for visiting, I hope you enjoy the content!

Why the focus on local online marketing & SEO?

Tailoring your online marketing efforts to localised target markets is important. Especially when it comes to Search Engine Optimisation (SEO) or Search Engine Marketing (Google AdWords). Your search ads and/or organic listings need to be found high up on page 1 of Google (desktop & mobile browsers) for as many of your relevant keywords and geo-targeted keywords as possible.

Even if you’re a brand servicing a National or International customer base, you need to be found on Google when your customers are searching with local intent if you really want to maximise your market share.